RCM Health Information Management: 3 Ways Switching from Manual to Automated Improves Revenue
“Get us all the CPT rates run down side by side by payer!”
“Did upfront patient payments trend up or down this month?”
“Send us denial rates and reasons categorized by payer by EOD!”
When the CFO or the C-suite issues orders like these, revenue cycle managers jump to it, frantically shuffling spreadsheets filled with claims detail, convoluted coding rules, payer-specific requirements, and regulatory updates. Your spreadsheets render answers, but only after a lot of calculations. Manual data analysis takes brute force, and brute force is exhausting. Revenue cycle managers agree that conducting Vlookup on Excel spreadsheets is hardcore work.
Today, more healthcare organizations are turning to automated solutions engineered to spin up reports based on existing, centralized data using a few keystrokes. With the amount of healthcare data growing exponentially, manual RCM health information management will only become more overwhelming and untenable for staff. Churning through spreadsheets and calculations has proven to be time-consuming and fraught with errors.
Read how you can deliver key insights to CFOs and other C-suite executives quickly and accurately by using automated RCM health information management.
What is automated RCM health information management?
Automated RCM healthcare information management is the technology-enabled process healthcare organizations use to manage the financial aspects of patient care. It integrates administrative data, such as patient demographics and insurance details, with clinical data, including treatments and diagnoses, to ensure accurate billing, claims processing, and revenue collection. Drawing from platforms like the EMR, PMS, claims, and more, it standardizes the healthcare organization’s data and centralizes it in one location.
With this data repository created, automated RCM healthcare information management uses AI, machine learning, and robotic process automation to:
- Verify patient eligibility
- Automate prior authorizations
- Capture charges and code accurately
- Submit claims
- Track claim statuses
- Process remittances
- Post payments
- Manage denials and appeals
- Conduct insurance follow-ups
- Generate financial reports and analytics
- Detect revenue leakage
- Monitor payer contract performance
- Optimize payment plans for patients
3 ways automated RCM health information management improves provider revenue
1. Better operations
The tasks listed above are often delayed when executed with manual processes.
Manual processes involve spreadsheets and staff that may or may not have sufficient RCM and contract performance training.
The AI, machine learning, and robotic process automation involved in automated RCM solutions leverages aggregated, centralized data, unleashing millions of calculations per minute. AI processors conduct trillions of operations per second. Algorithms and automation not only never tire, but they also work 24/7.
Automated RCM improves revenue for healthcare organizations by streamlining processes, reducing errors, and accelerating cash flow. Here’s how:
- Faster claims processing: Automated RCM systems expedite claims submission and processing, reducing delays and ensuring timely reimbursements. Organizations implementing automation have reported up to 30% reductions in claim denials and faster payment cycles, directly improving financial health. Most automated RCM health information management systems leverage real-time visibility into contract performance and RCM tasks. When identifying discrepancies, trends, and opportunities in real time, the time to start denial appeals or underpayment recovery processes shortens. While payers may not respond more quickly to proactive corrections, at least they can’t use the excuse that you notified them too late. Missed deadlines sap provider revenue.
- Reduced errors and denials: Automation minimizes human errors in billing, coding, and claims submission by standardizing processes and ensuring compliance with payer requirements. This leads to cleaner claims and fewer denials, saving time and resources spent on corrections.
- Lower cost-to-collect: By automating repetitive tasks like eligibility verification, claims tracking, and payment posting, healthcare providers reduce administrative costs. A Black Book survey of 1,302 healthcare financial professionals found that revenue cycle automation software lowers the cost-to-collect by up to 27%, freeing up resources for reinvestment in patient care and operations.
- Predictive analytics for revenue optimization: Advanced technologies like AI and machine learning enable predictive analytics that identify trends in denials, payer behavior, and cash flow patterns. These insights help healthcare leaders optimize revenue cycle strategies and improve financial outcomes.
By integrating automation into RCM processes, healthcare organizations achieve significant improvements in efficiency, cost reduction, error minimization, and revenue growth—essential for maintaining financial stability in an increasingly complex healthcare environment.
Where automation improves RCM tasks
Manual processes are prone to human error, with estimates suggesting that up to 90% of spreadsheets contain mistakes, leading to inaccurate financial forecasting and delayed insights. These days, no revenue cycle manager, MSO executive, or CFO wants to execute a strategy without data and analytical insights based on that data to back it up. Of course the measure of the professional is whether their ideas resulted in increased revenue.
Better accuracy brought about via automated RCM health information management improves revenue in the following areas for the following reasons.
- Eligibility verification: Automated systems verify patient insurance coverage in real-time, reducing errors caused by manual processes. Nearly 46% of the respondents (46%) in Experian’s State of Claims 2024 report identified missing or inaccurate verification information as the primary cause for denial. Machine learning algorithms flag discrepancies before claims submission, lowering denial rates and ensuring timely reimbursements. Lower denials translate into less money wasted in appeals and therefore higher revenue.
- Medical coding: Automation ensures accurate and compliant coding when the software uses fields to help validate codes according to industry standards like ICD-10 and CPT. This reduces the risk of undercoding or overcoding, minimizes compliance issues, and avoids costly claim denials altogether.
- Prior authorizations: Prior authorization automation saves time while reducing errors from manual back-and-forth with payers. Prior authorization accuracy minimizes delays in patient care, increases patient volume, and ensures that services are pre-approved for reimbursement.
- Documentation accuracy: AI-powered tools analyze clinical documentation to ensure completeness and accuracy, supporting proper coding and billing. This reduces missed charges and improves audit readiness. Including all charges helps to maximize reimbursement, of course.
- Claims sbmission: Automation streamlines claims submission by validating data before submission, ensuring cleaner claims with fewer rejections. This technology accelerates reimbursement cycles, reducing denials and therefore administrative costs.
Automated RCM healthcare information management significantly enhances revenue by improving accuracy across critical areas such as eligibility verification, coding, prior authorizations, documentation, and claims submission. These advancements collectively strengthen the financial health of healthcare organizations while improving operational efficiency.
2. RCM staff time savings
A hefty 63% of healthcare providers are grappling with revenue cycle management RCM staffing shortages, according to CWH Advisors. The shortage has spiked labor costs, further pushing healthcare organizations toward less-costly, AI-driven revenue cycle management automation.
Checking payer contracts and government regulations against treatment plans and rates gets tedious and confusing pretty fast. Consulting firms like Huron and Bain repeatedly warn healthcare organizations that piling an abundance of menial, repetitive work on RCM staff causes burnout. Automation and process improvement keep staff on higher-value, more interactive work that energizes rather than depletes them.
When providers use automated RCM healthcare information management to support staff, rather than replace it, they not only improve staff experience, they cut the time needed for each RCM task. For instance,
- MGMA reports that manually posting denials takes an average of 2.10 minutes per claim, whereas robotic process automation (RPA) reduces this time to just 2 seconds per claim.
- Deloitte Healthcare finds that automated health information management and coding is completed 61% - 70% faster than manual work. It analyzed medical records management, such as collecting and digitizing documents related to patient care; facilitating access, retrieval, and sharing of patient information; as well as dictation and transcription.
The speed of staff juggling a flurry of spreadsheets can’t compete with the nearly instant results automated RCM solutions deliver. Read how a women’s reproductive health group avoided adding 4 to 8 new staff members that would be necessary to compile upfront good faith estimates after the rollout of the No Surprises Act. By using eligibility and estimation generation automation, the group avoided a possible $344,000 annual labor expense.
3. Modernization via data standardization and centralization
Anymore, it takes data-driven insights to impress boards, lenders, investors, and buyers.They know that, as Deloitte Healthcare explains, in its recent Achieving a Revenue Cycle of the Future,
“The revenue cycle can serve as the main source of insights for operational and financial performance, as well as clinical insights. Cognitive machine learning and predictive models, in particular, are important for ingesting data across a multitude of systems and sources and generating actionable insights. They will allow organizations to craft intelligent, streamlined workflows with advanced prioritization and to rapidly identify and understand trends.”
Given the explosion of data, both for individual patients, patient populations, and revenue cycle workflows, most providers recognize it’s time to modernize by standardizing and centralizing their data. Aggregated, this data is a treasure trove revealing insights into patient care trends, payer behaviors, denial patterns, operational inefficiencies, and financial performance, enabling providers to make data-driven decisions that optimize revenue cycle processes and improve overall organizational outcomes.
Data standardization, centralization, and analysis are inescapable. This year, the compound annual growth rate of data for healthcare reached 36%, according to the global investment banking and capital markets division of the Royal Bank of Canada. In other words, in less than three years, healthcare’s data will have doubled. That means the data detailing each patient, each population, each treatment, and each RCM process will double.
Every healthcare organization should establish a uniform data integration strategy not only to modernize administrative and financial systems but to improve patient outcomes, reputation, and revenue right away.
With systemic data integration, providers:
- Consolidate financial and administrative records for KPI analysis.
- Improve claims accuracy to minimize denials.
- Automate data transfer, provide real-time updates, and eliminate duplicate entries to reduce manual data entry and reconciliation.
- Boost staff productivity.
- Empower leadership with a comprehensive view of operations, patient care, and outcomes for better decision-making.
- Simplify the usability of patient information.
- Ensure the accuracy of patient data.
- Identify patterns in down-coding and take corrective action proactively
- Enhance patient health outcomes by leveraging complete medical histories and patient characteristics.
- Strengthen care coordination across multiple facilities.
Ultimately, centralized, standardized data management and analysis provide detailed insights into individual patients, patient populations, facility operations, and revenue cycle performance, enabling actionable improvements across the organization. Standardized financial data enables more accurate billing, claims processing, and revenue cycle management, leading to improved cash flow and reduced denials.
Manual data compilation and analysis require staff members or teams to cross-check multiple sources and derive insights. The most effective revenue cycle analytics software solutions standardize data sets and integrate these sources to deliver a unified view of an organization's financial health. With government initiatives pushing for improved data integration, healthcare organizations are increasingly adopting these practices.
Data analytics software typically employs ETL (Extract, Transform, Load) or ELT (Extract, Load, Transform) processes to extract data from diverse sources, integrate it into a centralized repository, and prepare it for analysis. These tools then apply advanced analytical techniques to generate insights and reports, enabling organizations to make informed, data-driven decisions.
Data standardization and centralization boost healthcare organization revenue in several ways:
- Improved decision-making: Centralized data provides a unified view of operations, enabling healthcare leaders to make more accurate data-driven decisions across clinical, financial, and administrative domains.
- Enhanced patient care / organization reputation: Standardized data ensures accurate and complete patient records, allowing clinicians to deliver better care through improved diagnosis, treatment planning, and care coordination. In other words, it’s a reputation builder.
- Operational efficiency: By centralizing and standardizing data, organizations can reduce redundancies, streamline workflows, and improve overall operational performance. All of these improvements lower operational costs, thereby improving revenue.
- Regulatory compliance: Centralized data management simplifies compliance with healthcare regulations by ensuring consistent reporting and documentation practices.
- Cost reduction: Data integration reduces administrative burdens, minimizes errors, and lowers costs associated with manual data reconciliation and fragmented systems.
- Scalability: A centralized data framework allows healthcare organizations to scale operations efficiently while maintaining consistency in processes and outcomes.
Revenue cycle reports built from data
Reports built on aggregated, centralized data answer the myriad of questions from demanding, stressed superiors. Staff, outsourced partners, and software analyze them to uncover trends, evaluate performance, optimize workflows, and make informed decisions to enhance financial outcomes. These reports often include key performance indicators (KPIs) such as denial rates, days in accounts receivable, clean claims rates, and collection ratios. By leveraging these metrics, healthcare leaders can monitor progress, benchmark against industry standards, and implement targeted strategies to refine and improve their revenue cycle management processes.
While we cover the most telling revenue cycle reports in detail here, this list gets you started. You can get them all in minutes by setting up a few parameters. Imagine how they’ll reveal your operations and revenue once and for all!
- Revenue Leakage Report: Identifies missed charges, under-coding, or pricing errors that result in revenue loss.
- Charge Integrity Report: Detects inaccuracies and missing charges to ensure proper billing and maximize revenue.
- Denial Analysis Report: Examines claim denials to uncover patterns and root causes for targeted improvements.
- Revenue Forecast Report: Uses historical data and predictive analytics to project future revenue.
- Payer Performance Scorecard: Evaluates payer metrics like reimbursement rates and payment turnaround times.
- A/R Aging Analysis: Categorizes accounts receivable by age to prioritize collections and improve cash flow.
- Operating Margin Report: Calculates the percentage of revenue remaining after operating expenses.
- Payer Mix Analysis: Breaks down revenue sources by payer type to assess risks and opportunities.
- Bad Debt and Charity Care Report: Tracks uncompensated care to evaluate financial assistance policies.
- Clean Claims Rate Report: Tracks the percentage of error-free claims submitted for faster reimbursements.
- First Pass Yield Report: Measures the percentage of claims paid on first submission for efficiency insights.
- Point-of-Service Collection Rate Report: Monitors patient payments collected at the time of service to improve cash flow.
- Compliance Monitoring Dashboard: Provides a real-time overview of compliance status across regulatory requirements.
- Audit Readiness Report: Assesses preparedness for audits to proactively address documentation gaps.
MD Clarity: Your partner in automated RCM health information management
Manual processes are rife with human errors and resource constraints. They prompt revenue leakage, operational inefficiency, and staff burnout.
AI-driven automation transforms this process by providing real-time insights, reducing errors, integrating data sources, and streamlining workflows. Implementing RCM automation not only addresses the challenge of finding "needles in haystacks" but also enhances financial performance by minimizing revenue leakage and improving operational efficiency.
MD Clarity’s contract and denials management platform, RevFind, is a master at centralizing, digitizing, and analyzing your data. It uncovers contract data that highlights top and underperforming payers, identifies payment trends, and flags potential underpayments. This information reveals which payers are underpaying, which CPT codes face the most denials, and which locations underperform in revenue. It aggregates and assesses your denials, helping you erect prevention strategies that lower your denial rates. Its healthcare contract modeling features allows organizations to simulate proposed payer changes and new contracts to assess their impact on revenue.
Schedule a demo to see how RevFind can automate your RCM health information management, giving you the confidence to stand up to payers.